Voice-based social media developer HearMeOut will be showcased by leading global automotive manufacture Ford Motor Company within its exhibition at GSMA Mobile World Congress.
GSMA Mobile World Congress – to be held in Barcelona from 26 February 2018 – is the world’s largest gathering for the mobile industry, featuring prominent executives representing mobile operators, device manufacturers, technology providers, vendors and content owners globally.
HearMeOut executives are attending the event and in addition to holding meetings with Ford, to expand the existing relationship in the US to cover other markets, will also be meeting and advancing conversations with other car manufacturers, media and brands met with recently at CES.
The company expects to rapidly advance its connected car strategy in first half 2018, through expansion of current relationship with Ford (to cover new markets) and integration into the in-car entertainment platforms of other car manufacturers.
HMO will be using its attendance at the event, and the fact its technology and relationship is being showcased by Ford, to advance a number of discussions with other globally significant car manufacturers, a number of which also attended and met with the Company at CES,”
said HearMeOut cofounder and CEO Moran Chamsi.
We believe the combination of in-depth data we gather from both platform users and the infotainment system in vehicles will enable us to have a unique and compelling value proposition for advertisers in general and especially for the automotive space,” he added.
HMO and Ford already have an existing relationship with the HearMeOut Platform included in Ford’s SYNC in-car entertainment technology.
This initially covered cars sold in the US, UK and Ireland, however both the parties are actively working to expand that relationship to cover other key markets.
Shares in the stock (ASX:HMO) were trading unchanged at 13.5c in early afternoon trading.