Online education publisher KNeoMedia Limited (ASX: KNM) has signed another key US partnership and collaboration with highly respected not-for-profit STEM education organisation First Inspires (FIRST).
Online education publisher KNeoMedia Limited (ASX: KNM) has signed another key US partnership and collaboration with highly respected not-for-profit STEM education organisation First Inspires (FIRST).
FIRST and KNeoWorld are now collaborating on a STEM project that will result in the KNeoWorld technology being promoted through FIRST’s network extensive network which includes 50,000 educators, 276,000 parents and 51 partnered school districts. FIRST have agreed to actively promote KneoWorld to its network through their regular and highly sophisticated social media and online promotional channels.
US-based KneoWorld Inc Director of Curriculum, Dr Denine Jimmerson, said FIRST is backed by some of the most recognized companies in the world and with KNeoWorld part of the FIRST network, the company gains exposure to these partners and sponsors.
The partnership follows the announcement on January 14,2021 of a reseller agreement with the Homeschool Buyers Co-op which has delivered another new sales channel for the KNeoWorld content. FIRST is another such collaboration and will see KneoWorld’s problem-based learning content promoted alongside the likes of Lego Education and other leading and respected education brands.
“We are delighted to be embraced by such an esteemed educational organisation. FIRST’s vision to bring high-quality and rigorous academic programs to children is directly aligned to KneoWorld’s vision and goals. I expect this partnership to be a major catalyst for KneoWorld sales in the US and beyond,” Dr Jimmerson said.
The company’s CEO, James Kellett, added that KNeoMedia is pursuing multiple sales and promotional channels in the US in order to grow sales and achieve greater critical mass.
“The FIRST partnership is further evidence of this and shows how we are systematically penetrating the very large US education market through multiple channels. FIRST is an outstanding organisation with unrivalled partners and sponsors and their STEM programs are well respected by educators and students.
“The fact that they recognise the educational benefits of KNeoWorld is further validation of our technology and we are confident that we can deliver meaningful sales through their network.
“We are collaborating on our first joint STEM program and this is the catalyst for the first round of promotions then sales. We look forward to reporting on progress here and other developments in the United States.”
Mr Kelett said that with the addition of the FIRST partnership, KneoWorld now has six channels to market in the US including the ‘Connect All Kids’NAACP/Dell collaboration, direct to schools and districts sales, in school Career Technology Education (CTP) programme to districts, direct sales through the Home School Educators Academy, and as announced last week, the Home School Buyers Co-op partnership. The focus is to establish more of these channels and deliver sales through each.
