ASX-listed digital technology and entertainment company MSM Corporation International Limited (ASX: MSM) has released a “walk-through” video for its Megastar App ahead of the release of the Megastar App in the US and Australia and the launch of global auditions for the first Megastar competition in the coming week.
The “walk-through” video demonstrates the key features of the app and explains how performers and fans will use the app to participate in the Megastar competition.
The release of the walkthrough video comes as the company completes preparations for the commencement of the global marketing and media program for Megastar. The program will leverage the combined audience reach of over 130M social media followers of Celebrity Judge, Usher and Hosts, SketchShe and over 70 sponsored performers and social influencers.
The Megastar competition will be promoted by a massive multi-faceted marketing and media program across the USA, UK, Australia, New Zealand, Canada and South Africa throughout five weeks of heats, three weeks of finals rounds, grand final week and the live finale.
The first global audition heat commences on 30 September 2017 and the grand final will commence on 2 December 2017 with the Finale scheduled for 14 December 2017.
The Megastar competition, is a mobile-first talent competition, featuring performers of any category, competing to win one Million US Dollars, a role in a film and several other prizes.
