ASX-listed smart phone pain assessment and monitoring device producer PainChek (ASX:PCK) has entered its first international market, signing a distribution deal with a leading UK-based aged care software provider.
PainChek has inked a binding distribution agreement with Person Centred Software which provides Mobile Care Monitoring (MCM), an intelligent mobile solution which helps reduce the time spent on paperwork, exceed compliance measures and improve the quality of care.
MCM is currently used by over 1,200 care homes across the UK, servicing 4,000 beds. Importantly, of these 1,200 homes, 94% are rated as good or outstanding by the Care Quality Commission (CQC).
Under the agreement, Person Centred Software will distribute the PainChek App to their UK client base through their sales, marketing and service capabilities and will provide carers with seamless pain assessment and monitoring of their residents.
“We are delighted to be working with Person Centred Software. Their team and product offering is highly complementary to PainChek and together we can leverage the positive learnings and market acceptance from Australia into an even larger market,” said Philip Daffas, CEO of PainChek.
“The agreement will provide us with rapid access to their large UK client base.”
Person Centred Software’s Co-Founder and Director, Jonathan Papworth said the company had already completed the PainChek® integration into its products.
“So, we are ready to go to market,” he said. “We had extremely positive feedback from our joint visits to UK clients earlier in the year, with it widely recognised that as an evidence-based technology PainChek® can help carers personalise their resident care plans,” he added.
The PainChek market pricing in the UK market is in line with the Australian model and the revenue generated will also be based on take up of the service.
PainChek is now seeking to open a UK office in the near future by which to manage the agreement, and others the Company is expecting to sign in the near future.
PainChek was trading 1c, or 11%, higher at 10.2c on Monday afternoon after earlier hitting an intraday high of 11c.