Fintech firm Peppermint Innovation's (ASX: PIL) recently acquired business division - Peppermint Intelligence Limited (PINT) - has secured additional new and renewal contracts worth more than $315,000.
The latest batch of contracts include a contract renewal with London Stock Exchange-listed Informa plc and a new contract with the Geneva-based Arms Trade Treaty Secretariat.
The contract renewal with Informa plc extends PINT's 4+ year relationship as its strategic digital and implementation partner, focusing recently on AI development initiatives.
One of the new projects involves an AI proof-of-concept aimed at improving content discovery conversion rates. This project aims to leverage AI technology to enhance how users discover and engage with content, ultimately driving higher conversion rates for the client.
Several of the other contracts secured are centred on providing ongoing support and continuous improvement initiatives for various eCommerce sites, B2B SaaS platforms and B2B matching platforms that PINT has originally developed. These projects focus on enhancing functionality, user experience and performance through iterative updates and strategic optimisations.
PINT’s proprietary "AI Readiness" assessment has also generated significant interest across various UK markets. This assessment forms a crucial part of PINT's broader CX and Technology Discoveries offerings, providing businesses with a unique and accelerated approach to assess AI opportunities, implement initial initiatives and lay the foundation for future AI integrations.
"Peppermint has made significant progress during the past six months, as well as delivering on the strategy that we advised at the time PINT was acquired in late December 2023,” Managing Director and CEO, Chris Kain, said.
"PINT has secured more than $840,000 in new contracts and contract renewals in just over six months, while the wider optimisation of our AI and CX teams will achieve savings per quarter of circa $150,000 from 1 July 2024.
"We are now well placed to take advantage of the significant growth that is occurring in the AI sector, but not just from a third-party consulting point-of-view.
"The PINT AI blueprint is being utilised across our business in the Philippines, targeting operational and platform optimisation. Our primary goal is to accelerate product deployment by leveraging AI tools that improve the customer experience and drive user adoption. We are already witnessing the positive impacts of this initiative in our bizmoLoan operations and through our successful partnership with MASS-SPECC, which has a clearly defined roadmap for achieving further success.”
