Personal and desktop 3D printer specialist Robo 3D Limited (ASX: RBO) has executed a distribution agreement with Raidy Printing Group for sales and distribution expansion into 14 countries across the Middle East.
Through the distribution agreement with Raidy, one of the most reputable 3D printing distributors in the Middle East, Robo’s range of 3D printers and associated products wil now be available in 14 countries: Bahrain, Egypt, Iraq, Iran, Jordan, Kuwait, Lebanon, Oman, Palestine, Qatar, Saudi Arabia, Syria, United Arab Emirates, and Yemen, representing a total population base of over 300 million people.
Robo’s Managing Director Ryan Legudi said that following the establishment in April 2017 of its international sales team based in Europe, Robo has now expanded its sales and distribution footprint into 37 countries, including 25 new countries since June 2017.
“The successful launch of the Robo C2 in December 2016, followed by the much-awaited Robo R2 in May 2017, has provided Robo with the launchpad to aggressively target international expansion,” Mr Legudi said.
“Our innovative suite of products have been rigorously tested by dozens of the leading distributors and participants in our industry over the last six months, and no doubt sit comfortably alongside the very best in its class.
“We are especially excited about partnering with Raidy for our distribution into the Middle East given their strong track record of growing premium 3D printing brands in the region. Today’s announcement heralds another significant milestone for Robo as we expand into another new region, on the back of our recent expansion into Europe, Australia, and the United Kingdom.”
Mr Legudi said 3D printing is showing growth in the Middle East.
In early 2016, the Prime Minister of the UAE and Ruler of Dubai, His Highness Sheikh Mohammed Bin Rashid Al Maktoum, launched the “Dubai 3D Printing Strategy,” a unique global initiative that aims to exploit technology for the service of humanity and promote the status of the UAE and Dubai as a leading hub of 3D printing technology by the year 2030. Raidy Managing Director Doumit J. Raidy said his company is poised to capitalise on this opportunity amongst others in the region.
“Raidy is today the leading distributor of 3D printing products across the Middle East with offices in both Dubai (UAE) and Beirut (Lebanon), and a growing reseller channel across the region. Raidy is keen on representing the best available brands with products tailored to the need of each professional industry and sector.”