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Financial technology company Sezzle Inc. (ASX: SZL) has entered into a partnership with Market America Worldwide, a global product brokerage and internet marketing company and owner of global and award-winning e-commerce site SHOP.COM.

Ranked #19 in Newsweek’s Best U.S. Online Shops for 2021 and #79 in Digital Commerce 360’s Top 500 and Top 1,000 Global Online Retailers for 2021, Market America Worldwide | SHOP.COM said it forged this partnership with Sezzle to provide its global independent distributors (known as UnFranchise Owners), their customers and all online shoppers worldwide a flexible and convenient payment option, allowing greater control over when and how they pay.

We’re thrilled to add Market America Worldwide | SHOP.COM to Sezzle’s extensive base of leading e-commerce brands. This partnership opens the door for millions of shoppers to access Sezzle’s barrier-breaking, next generation of payments. With a shared dedication to shoppers and an innovative approach to e-commerce, our teams have already created a strong relationship that will serve our shoppers well,” Sezzle CEO, Charlie Youakim, said.

Sezzle’s “Buy Now, Pay Later” online payment option is growing in popularity, as millions of shoppers opt for the convenience of paying in four easy installments, over six weeks, with zero interest. Among similar buy now, pay later platforms, Sezzle is gaining traction as the most user-friendly, trusted and performance-driven pay later solution for online retailers. Sezzle routinely earns 4.9 Trustpilot scores among consumers — and with a ≈90% approval rate for new applicants, retailers understand that offering Sezzle leads to higher conversions, sales and larger baskets.

Sezzle is a bridge to millions of shoppers who prefer the interest-free option over interest-bearing and fee-bearing credit cards. Sezzle enables users to budget responsibly and helps thin-file credit builders improve their credit scores and increase their buying power by offering financial education and reporting their on-time payment histories to the credit bureaus via its Sezzle Up feature.

“At Market America Worldwide | SHOP.COM, we start and end every day focused on how to improve and enhance our customer’s online shopping experience. Partnering with Sezzle allows us to provide our online shoppers with yet another convenient method to purchase their everyday needs, including Market America exclusive products, available on SHOP.COM,” said Marc Ashley, President and COO of Market America Worldwide.

“Even more, our UnFranchise Owners, who work hard to grow their own successful online businesses, will also be able to use the buy now, pay later option. When our UnFranchise Owners succeed, we succeed. The fact that Sezzle approves nine out of 10 consumers for purchase and is routinely voted the best shopping experience and most trusted by consumers made our decision to partner with Sezzle a no-brainer.”

This increase in purchasing power for consumers has been proven to lead to increased sales and basket sizes for close to 30,000 Active Merchants that offer Sezzle. Initially, Sezzle’s buy now, pay later platform will be made available to all U.S. consumers through SHOP.COM and to all U.S. UnFranchise Owners through the UnFranchise.com website beginning early summer 2021. Future plans include making the buy now, pay later platform available to online shoppers on Market America Worldwide’s additional e-commerce websites over time.

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