SOUNDS LIKE A PIPE DREAM? It is a lot closer than you think!
YNB launched Beyond Media, a state-of-the-art virtual reality and media solution created to deliver entertainment and virtual reality experience solutions via its proprietary Y-Hub platform.
What makes Beyond Media’s offering so different from others in the field is twofold: its unique compression tech-nologies are able to deliver the highest quality 2D, 3D and virtual reality content with the least amount of strain to network and hardware; and Beyond Media is able to pro-cess and exceed the digital rights management requirements of premium content partners in delivering high definition content through its secure platform.
Essentially this means Beyond Media can deliver con-tent from premium partners securely on to multiple de-vices at the highest quality.
Within months of launching Beyond Media, a deal was secured with the world’s biggest PC manufacturer Lenovo – who saw the potential of Beyond Media – to implement its Y-Hub platform and content on Lenovo products.
“This is an important milestone for Beyond Media in building a long-term relationship with Lenovo. Not only do we get to showcase our platform and content to millions of devices, but the system being delivered will also be immediately compatible with mobile VR devices.” YNB and Beyond Media, CEO Shashi Fernando said.
“Beyond Media is a natural progression for the YNB team and allows us to reengage with an industry where we have deep content platform experience and global relationships from our days at Saffron Digital and HTC. Our team pioneered technologies, such as multi-device cloud play for Samsung TV/PC/Mobile in the USA.”
The focus is now on signing up content partners for the launch of Lenovo’s platform as well as acquiring more customers to use Y-Hub globally.
YNB and Beyond Media are led by Shashi Fernando, who founded and was the CEO of Saffron Digital before selling the company to HTC Corporation for US$50 mil-lion in 2011.
YNB investee companies include Gophr (courier & logistics) and Boppl (mobile ordering), which are now currently undertaking mid-stage funding rounds, to accelerate revenue growth in existing and new territories.