We’re here today with Neil Joseph CEO of Mobecom. Neil, Thanks for your time. Are you able to share some of the background to Mobecom?
Audio Transcript
>
Neil Joseph: [00:00:16] Certainly we’ve been operating about seven years. We’ve got a team of executives that are running the company. We’ve been together for more than five years so we have a very stable team that’s delivering technology across three different territories to companies across multiple verticals like telcos, retailers, restaurant operators and so on.
David Tasker: [00:00:37] So airBux is the lead product. Are you able to share some information about that?
Neil Joseph: [00:00:42] Yes this is a really exciting development in our company as a result of two years of research with media companies both in Australia and in South Africa. And what airBux does as a crypto-currency it liquefies loyalty for those retailers and consumers that are tied into very simple loyalty programs where you can earn and burn points at a single retailer. So we’re very excited about how we believe this will disrupt the loyalty industry across these territories.
David Tasker: [00:01:10] And you’ve recently been piloting airBux in specific locations?
Neil Joseph: [00:01:14] We have been doing that and all of the KPI’s that we set ourselves at the start have been achieved we’ve been able to test different forms of advertising across radio, newspaper, social media. We are very confident that taking the product to market we can achieve the goals that we’ve set ourselves.
David Tasker: [00:01:31] As a newly listed company what are some of the investment milestones that investors current and potential should be focussed on?
Neil Joseph: [00:01:39] The prospectus details the LTI’s is that all the executives are going to be measured against. And we’re very confident that we’ll be able to achieve those LTI’s over the next 18 months.
David Tasker: [00:01:50] So expansion really is the key for airBux?
David Tasker: [00:01:54] Yes not necessarily expansion but delivering in the three territories as we disclosed in the prospectus in South Africa, Singapore and Australia. And we’ve been able to get some really good interest from major retailers and media companies in those territories in order to launch successfully. So we’re hoping to implement the business plan in Q1 and Q2 of 2018.
David Tasker: [00:02:17] Exciting times ahead. Neil thanks for your time.
Neil Joseph: [00:02:20] Thanks very much David. Appreciate it.
