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Sydney-based tech company ​Pendula​, an automated, two-way Customer Communication Manager (CCM) will launch in the US at Zuora’s 2018 ​Subscribed Conference in San Francisco.

Australian tech company Pendula launches in the US

Pendula enables intelligent two-way communications via SMS, email, instant messaging, fax and post from within the Zuora platform. Inbound communications then trigger automated actions or contextual responses, with ​the Natural Language Processing (NLP) algorithm analysing, classifying and automatically actioning inbound customer communications, helping to keep subscribers engaged and happy while drastically reducing the cost to serve.

Zuora​, the leading cloud-based subscription management platform, is adding Pendula on their Zuora Connect app marketplace where Zuora’s nearly 1,000 current customers can purchase the technology to extend their subscription communication capabilities, helping to reduce subscriber churn and consequently, reduce financial risk.

Pendula CEO and Founder Alex Colvin is presenting at the conference, sharing his vision of a revolutionised customer communication market that focuses on automated conversational messaging along with his experience in building technology on Zuora Connect.

Colvin says,

Customer communication, particularly with focus on dialogue, was an area that lacked innovation and disruption. After intensive validation we decided to change the industry and market with our young, innovative and highly scalable platform solution.”

He added, “An organisation’s success is increasingly linked to an understanding of its customers. As the first third party communication app to launch on the Zuora Connect app marketplace, Zuora has been incredibly supportive of our technology, and we are excited to be partnered with them globally. It’s an incredible opportunity for us as a growing Australian software business.”

The ​Subscribed Conference is a destination for Subscription Economy disruptors, innovators, and business leaders to inspire success, share best practices, and learn. Throughout the two-day event the Pendula team will be conducting a survey of the world’s leaders in the subscription economy, where expectation and engagement insights will be produced and released on June 8 via the Pendula website.

For more information about Pendula, please visit​ ​Pendula

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